Centric Research Institute Launches CIRCUMserum™: The First Personal Care Product for Circumcised Men

Centric Research Institute today launched CIRCUMserum™, the first personal care product formulated specifically for use by circumcised men. CIRCUMserum is a daily moisturizing cream made from a patent-pending blend of essential botanical oils designed to condition areas of the penis dulled by the constant exposure resulting from circumcision.

CIRCUMserum(TM), the first personal care product formulated specifically for use by circumcised men. ...

CIRCUMserum(TM), the first personal care product formulated specifically for use by circumcised men. (Photo: Business Wire)

Over 79 percent of American men aged 18 – 80 are circumcised, representing a group of approximately 90 million individuals. Recent medical studies identify a correlation between circumcision and reduced sensation. The International Journal of Men’s Health published results of a study that showed circumcised men are 4.5 times more likely to experience erectile dysfunction due to loss of sensitivity. In a further study, The British Journal of Urology International reports that circumcised men can experience up to a 75 percent reduction in sensitivity compared to men who are not circumcised.

Softer Skin Promotes Feelings of Sensation and Sexual Performance

As with other types of skin, the glans (head of the penis) can suffer callousing that results in “Dullness Syndrome” (DS) from years of exposure and buildup of keratin (protein) layers. Urologists report that patients with DS due to circumcision experience diminished feelings of sensation and sexual satisfaction. CIRCUMserum was developed to address DS through regular moisturizing application, restoring the glans to a softer, more natural state that may enhance feelings of sensation.

“We’re addressing an important but not frequently discussed aspect of the sexual satisfaction of American men,” said Dr. James L. Yeager, Chief Technical Officer of Centric Research Institute. “Most of us are circumcised. A decline in sensitivity can impact sexual satisfaction. CIRCUMserum provides a natural, easy to use option and course of action for men to bring back some of the intensity they may have lost in their sex lives.”

In a user survey conducted by Centric Research Institute, 75 percent of circumcised participants reported an increase in sensation and greater sexual satisfaction after regular use of the product. Eighty percent (80%) reported feeling results after just 14 days using CIRCUMserum in its recommended daily dose.

CIRCUMserum Product Information

  • CIRCUMserum is a daily-use topical cream specifically designed for circumcised men. It is intended to be part of a man’s daily grooming regimen, and unlike medications designed to address erectile dysfunction, CIRCUMserum is not for use immediately prior to or during intercourse.
  • When used in accordance with instructions and recommended daily dose, CIRCUMserum promotes softer skin on the head of the penis. Regular users report experiencing enhanced feelings of sensation and greater sexual satisfaction.
  • CIRCUMserum is a patent-pending blend of essential botanical oils and other FDA-GRAS (generally recognized as safe) ingredients.
  • CIRCUMserum is packaged in a 10ml airless metered dosing pen for ease and accuracy of daily use.
  • CIRCUMserum is available online at www.circumserum.com.

More About Dr. James L. Yeager, RPh, PhD

Dr. Yeager is an expert on developing formulations for the treatment of sexual dysfunction and other conditions. He formulated the first approved topically-applied drug product for Erectile Dysfunction treatment, in addition to a broad range of health and medical products. Dr. Yeager has been involved in the drug delivery field for more than 30 years and is the author of numerous scientific articles, presentations and patents. He has served in executive roles at several pharmaceutical companies, and received his Ph.D. in Industrial and Physical Pharmacy from Purdue University.

About Centric Research Institute

Centric Research Institute (CRI) develops revolutionary health and personal care products using safe, non-invasive topical and transdermal delivery systems. CIRCUMserum is CRI’s first offering in a pipeline of innovations arising from scientific research into fundamental human physiology. The company is based in Encinitas, California.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50374637&lang=en


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Company Contact
Centric Research Institute
Albert Liu, PhD
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