June 19, 2013
Hertz Global Holdings (NYSE: HTZ) is the world's largest worldwide airport general car rental brand, based on revenues.[1] The company rents cars and building equipment through its approximately 8,100 locations in approximately 145 countries. It is the only car rental company in all major European markets as well as the United States.[1] It is also the market share leader in airport car rental business by revenues.
The company's Hertz car rental brand commands the biggest piece of the U.S. airport car rental market, with an estimated 28% share. Through its HERC subsidiary, the company rents equipment ranging from earthmoving vehicles, material handling equipment, aerial and electrical devices, air compressors, pumps, generators, and more to primarily builders of non-residential property.
(Read more at Wikinvest
) - Financials
- Business Segments
- Car Rental (82.4% of 2009 Revenues)
- Low cost services Europe
- Equipment Rental (17.6% of 2009 Revenues)
- Trends and Drivers
- Airline Travel
- Problems associated with domestic auto manufacturers
- Rising oil prices
- Non-residential construction levels
- Competition
- Trends and Forces
- Acquisition of Dollar-Thrifty
- References

